Massachusetts

Massachusetts runs on education and money. Nation's second-highest GDP per capita: $88,790. Median household income: $101,341. Harvard, MIT, dominant biotech corridors, financial services—creating the most educated, highest-earning consumer base in America.

52.6 million visitors spent $24.2 billion in 2024. International tourism spending surged 45%. Revolutionary War heritage, Cape Cod beaches, Boston's cultural institutions all pull traffic. America's 250th anniversary celebrations through 2026 and FIFA World Cup matches bring unprecedented tourism momentum. Knowledge economy means recession-resistant spending. Retail spaces tap both the wealthiest per-capita population and explosive international visitor growth.