The Shops at Highland Village

The Shops at Highland Village stands as a premier upscale outdoor shopping destination in the heart of the Dallas-Fort Worth metroplex's northern corridor. This thoughtfully designed lifestyle center combines the convenience of open-air shopping with a carefully curated mix of specialty retailers, popular dining establishments, and entertainment options including a modern movie theater. Located in the affluent community of Highland Village along Shoal Creek, the center has become a cornerstone of the area's retail landscape, serving discerning shoppers from Denton County and beyond. The property's attractive architecture and landscaped walkways create an inviting atmosphere that encourages leisurely browsing and social gathering, distinguishing it from traditional enclosed mall formats. With its strong tenant mix, convenient location, and commitment to providing an elevated shopping experience, The Shops at Highland Village has established itself as a go-to destination for residents seeking quality retail, dining, and entertainment in a sophisticated outdoor setting.
The Shops at Highland Village attracts an affluent suburban demographic, primarily consisting of families and professionals from Highland Village and surrounding Denton County communities with above-average household incomes. The trade area draws upper-middle-class shoppers aged 30-55 who value convenience, quality, and an upscale shopping experience in an outdoor setting. Visitors typically exhibit preferences for specialty retail, contemporary fashion, and experiential dining options, with strong weekday lunch traffic from nearby office parks and weekend family shopping patterns. The center serves as a primary retail destination for the rapidly growing northern Dallas-Fort Worth suburbs, appealing to educated consumers seeking premium brands without traveling to downtown Dallas.