Preston Towne Crossing

Preston Towne Crossing is a premier open-air shopping destination strategically located at the northeast corner of Preston Road and West Park Boulevard in the affluent Dallas suburb of Plano, Texas. This well-curated community center brings together an impressive mix of national retailers and specialty stores, anchored by sought-after tenants including Trader Joe's, Old Navy, ULTA Beauty, REI, and Orvis. The center has recently welcomed Urban Egg, an award-winning daytime restaurant founded in 2012 that brings its made-from-scratch breakfast, brunch, and lunch experience to the Plano community. Managed by EDENS, a company committed to enriching communities through thoughtfully designed retail spaces, Preston Towne Crossing offers a convenient and elevated shopping experience that caters to the lifestyle needs of Plano's discerning residents. With its strong tenant lineup and prime location in one of Texas's most desirable suburbs, the center serves as a vibrant gathering place for the community.

Preston Towne Crossing attracts an affluent demographic from Plano and surrounding Dallas suburbs, with visitors typically representing upper-middle to high-income households. The trade area draws families and young professionals aged 25-54 who value quality lifestyle brands and specialty retailers. Primary shoppers include dual-income households with above-average education levels seeking a convenient, upscale shopping experience that combines everyday needs with specialty retail and dining options.