Little Market NYC

Little Market NYC is a unique marketplace located in the heart of SoHo at 637 Broadway, dedicated to empowering women entrepreneurs and local artisans. This innovative retail space serves as a collaborative platform where talented local artists can showcase their creations and build their brands, fostering a vibrant community of women designers, dreamers, and tastemakers. The market specializes in providing small women-owned businesses with the exposure, networking opportunities, and physical retail space needed to generate sales and grow their enterprises. Open daily with extended hours Monday through Saturday from 11am to 7pm and Sundays from 11am to 6pm, Little Market NYC has gained recognition from major media outlets including NBC News. As a curated destination for discovering the next generation of emerging brands, this marketplace combines the intimacy of boutique shopping with the energy of a creative collective, making it a must-visit location for those seeking authentic, locally-made products in one of Manhattan's most iconic shopping neighborhoods.

Little Market NYC attracts a predominantly millennial and Gen Z female demographic, with visitors typically aged 25-40 who are interested in supporting local, women-owned businesses and artisanal products. The SoHo location draws both affluent local residents and tourists seeking unique, handcrafted goods and independent designer brands. Shoppers tend to be socially conscious consumers with above-average incomes who value authenticity, sustainability, and community-driven retail experiences over mass-market alternatives.