The Great Mall Milpitas Outlet

The Great Mall in Milpitas stands as one of Northern California's premier outlet shopping destinations, offering an impressive collection of brand-name retailers at discounted prices. Originally opened in 1994 as a converted Ford assembly plant, this expansive indoor mall has transformed into a shopper's paradise featuring over 200 outlet stores from top brands including Nike, Coach, Michael Kors, and many more. Located conveniently off Highway 880 in the heart of Silicon Valley, the center serves as a regional draw for bargain hunters throughout the San Francisco Bay Area. The mall's climate-controlled environment provides year-round comfort while shoppers explore multiple levels of fashion, footwear, accessories, home goods, and electronics retailers. With its combination of outlet pricing, extensive tenant mix, and strategic location near major tech employment centers, The Great Mall has established itself as a go-to destination for value-oriented shopping in one of the nation's most affluent regions.

The Great Mall attracts a diverse, value-conscious demographic spanning families, young adults, and bargain shoppers from across the San Francisco Bay Area. The primary trade area includes Milpitas and surrounding Silicon Valley communities, drawing tech workers and middle to upper-middle income households seeking designer brands at outlet prices. Visitors typically range from ages 25-54 with household incomes of $75,000-$150,000, though the center appeals broadly across income levels due to its outlet pricing model. The mall serves as a regional destination for weekend shopping trips, attracting multicultural shoppers reflective of the Bay Area's diverse population.