Rodeo Drive Beverly Hills🛍

Rodeo Drive in Beverly Hills stands as one of the world's most prestigious shopping destinations, rivaling Fifth Avenue in New York, Bond Street in London, and Avenue Montaigne in Paris. This legendary three-block stretch within the Golden Triangle features over 100 world-renowned luxury boutiques and flagship stores along palm-lined streets that epitomize Southern California glamour. The iconic Beverly Wilshire, A Four Seasons Hotel anchors the southern end of Rodeo Drive, a historic 1928 landmark famously featured in "Pretty Woman" that offers Michelin-recommended dining at CUT by Wolfgang Puck and a Forbes Five-Star spa. The European-inspired Two Rodeo Drive enclave features cobblestone walkways, elegant street lamps, and luxury brands including Versace, Jimmy Choo, Lanvin, and Tiffany & Co., creating an intimate shopping experience reminiscent of the world's finest European shopping streets. Beyond retail therapy, visitors can enjoy fine dining at establishments like 208 Rodeo Restaurant, admire seasonal floral displays beneath crystal chandeliers, and capture memorable photos at the famous Via Rodeo sign, making this destination a complete luxury lifestyle experience that has attracted iconic personalities from Elvis Presley to modern-day celebrities.

Rodeo Drive attracts an affluent, international clientele with high household incomes exceeding $200,000 annually, including luxury shoppers aged 35-65 and ultra-high-net-worth individuals. The trade area draws from Beverly Hills' wealthy residential neighborhoods as well as tourists from around the world seeking premium shopping experiences. Visitors are predominantly professionals, celebrities, and international travelers with sophisticated tastes who prioritize luxury brands, personalized service, and exclusive shopping environments.