NewPark

NewPark Mall stands as Newark's premier shopping destination, offering 1.1 million square feet of retail, dining, and entertainment experiences in the heart of California's East Bay. Recently transformed through a multimillion-dollar renovation, this enclosed regional mall has been reimagined to serve as the area's leading hub for shopping, entertainment, and community gathering. The center features an extensive mix of national retailers, a vibrant food court, and family-friendly amenities including dedicated play areas for children. Every Sunday, the mall hosts a popular farmer's market that draws locals seeking fresh produce and artisanal goods, reinforcing NewPark's role as a community cornerstone. With convenient access from major East Bay communities and ample parking, NewPark Mall continues to evolve as a modern retail destination that balances traditional mall shopping with contemporary lifestyle experiences.

NewPark Mall serves a diverse, middle-income demographic in the East Bay area, drawing primarily from Newark, Fremont, and surrounding communities. The trade area attracts young families and working professionals, with a significant Asian-American population reflective of the Silicon Valley region. Shoppers tend to be value-conscious yet brand-aware, seeking a mix of affordable fashion, dining options, and family entertainment. The Sunday farmer's market and play areas indicate strong appeal to households with children, while the recent multimillion-dollar renovation targets a broader, more affluent customer base seeking modern retail experiences.