Indio Towne Center

Indio Towne Center is the largest regional shopping center serving the east end of the Coachella Valley, currently boasting the highest number of visits for any shopping center in the entire valley. This impressive 580,000 square foot power center is strategically located at the intersection of I-10 freeway and Jackson Street in Indio, California, with highly visible pylon signage and over 1,670 square feet of frontage overlooking the freeway that sees more than 150,000 cars per day. The center is anchored by WinCo Foods, the only large format grocery store in the region, which creates a powerful customer draw from over a 15-mile radius. Major national retailers include Marshalls, Burlington, Ulta, Five Below, Tilly's, Skechers, Home Depot, 24 Hour Fitness, Party City, Petco, and CVS, providing a comprehensive shopping experience for value-conscious consumers. The dining scene has become a major attraction, with Texas Roadhouse's recent grand opening drawing such large crowds that wait times exceeded 4 hours, while Ono Hawaiian BBQ and Dragon Sushi continue to attract significant traffic alongside national fast food favorites including Taco Bell, KFC, Panda Express, Jack in the Box, McDonald's, Subway, and Starbucks.

Indio Towne Center serves a diverse, value-conscious customer base in the eastern Coachella Valley with a 1-mile radius population of approximately 12,696 and median household income of $88,737. The center draws from a 15-mile radius due to WinCo Foods being the only large format grocery store in the region, attracting families and budget-minded shoppers seeking everyday essentials and value-oriented retail. The trade area includes both local Indio residents and visitors to the Coachella Valley resort communities, with shopping patterns focused on grocery, home improvement, off-price fashion, and casual dining experiences.