Gilroy Premium Outlets

Gilroy Premium Outlets stands as one of Northern California's premier outlet shopping destinations, strategically located along Highway 101 in Gilroy, approximately 30 miles south of San Jose. This expansive open-air outlet center has established itself as a regional draw for savvy shoppers seeking significant savings on premium and luxury brands. The center features a carefully curated mix of designer and brand-name outlet stores, offering discounts of 25% to 65% off regular retail prices on everything from fashion and accessories to home goods and sportswear. With its convenient location between the San Francisco Bay Area and Central Coast, the outlet center attracts both local residents and tourists, making it a popular stop for those traveling between major California cities. The property maintains a well-designed layout with wide walkways, ample parking, and modern amenities that create a comfortable shopping experience. Operating daily from 10:00 AM to 9:00 PM, Gilroy Premium Outlets has earned an impressive 4.3-star rating from over 10,000 reviews, reflecting its popularity and customer satisfaction. The center's success is built on its ability to deliver exceptional value while maintaining a pleasant shopping environment that keeps visitors returning throughout the year.
Gilroy Premium Outlets attracts a diverse mix of bargain-seeking shoppers, including middle to upper-middle income families with household incomes ranging from $75,000 to $150,000+. The center draws heavily from the San Francisco Bay Area, appealing to value-conscious millennials and Gen X shoppers aged 25-54, as well as tourists traveling along Highway 101. The trade area extends throughout Santa Clara County and beyond, with visitors willing to drive 30-60 minutes for premium brand discounts of 25-65% off retail prices. Shopping patterns show strong weekend traffic and holiday season peaks, with customers typically spending 2-3 hours browsing multiple stores for designer and brand-name merchandise at outlet pricing.