Freedom Centre

Freedom Centre is a well-positioned community shopping center located at the high-profile intersection of Freedom Boulevard and Airport Boulevard, two of Watsonville's major thoroughfares in Santa Cruz County, California. Anchored by Safeway, this 151,865 square foot center serves as a convenient shopping destination for the surrounding Freedom and Watsonville communities, situated approximately 1.5 miles from historic downtown Watsonville. The property benefits from exceptional accessibility, with Airport Boulevard providing direct access to Highway 101, Watsonville Airport, and Watsonville Community Medical Center, all of which generate significant traffic flow to the center. Managed by Kimco Realty Corporation, one of North America's largest publicly traded owners and operators of open-air, grocery-anchored shopping centers, Freedom Centre offers a practical mix of retail and service tenants catering to the daily needs of local residents. The center's strategic location and strong grocery anchor make it an essential part of the community's retail infrastructure, serving a diverse trade area with a population of over 127,000 within a 10-mile radius.
Freedom Centre serves a diverse, family-oriented community in the Watsonville area with a median household income of $74,583 within 1 mile, rising to $103,537 within 10 miles. The trade area population of approximately 127,488 residents within 10 miles includes a mix of working families and agricultural workers, with average household incomes ranging from $98,158 to $145,434. The center attracts practical, value-conscious shoppers seeking everyday necessities, with strong daytime traffic from nearby Watsonville Community Medical Center, Watsonville Airport, and Highway 101 commuters.