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Del Norte Plaza

Del Norte Plaza is a 223,203 square foot community shopping center located in Escondido, California, just off the I-15 Freeway in North San Diego County. Managed by Kimco Realty, the center serves a thriving trade area with nearly 500,000 residents within 10 miles and offers convenient access to everyday shopping needs.
4.3 from 1,399 reviews
Open 10:00 AM until 9:00 PM
223,203 square feet
322 West El Norte Parkway, Escondido, CADirections
Del Norte Plaza
Summary

Del Norte Plaza is a well-established community shopping center strategically located in Escondido, California, approximately 30 miles north of San Diego in the heart of North San Diego County's inland region. Situated just half a mile east of the I-15 Freeway at 362 West El Norte Parkway, the center benefits from excellent accessibility and high visibility in one of the region's fastest-growing suburban markets. Spanning 223,203 square feet of gross leasable area with ample parking at a ratio of 5.22 spaces per 1,000 square feet, Del Norte Plaza serves as a convenient shopping destination for the surrounding residential communities. The center is professionally managed by Kimco Realty, one of North America's largest publicly traded owners and operators of open-air, grocery-anchored shopping centers and mixed-use assets, ensuring high standards of property management and tenant services. With its prime location in the San Diego-Chula Vista-Carlsbad metropolitan area and access to a trade area population of nearly 500,000 within 10 miles, Del Norte Plaza continues to serve as an essential retail hub for North County San Diego residents seeking everyday shopping convenience.

Demographics

Del Norte Plaza serves a diverse middle to upper-middle class demographic in North San Diego County, with the primary 5-mile trade area showing a median household income of $92,093 and average household income of $119,080. The center attracts families and working professionals from Escondido and surrounding communities, with a population of over 215,000 within 5 miles. The trade area demonstrates strong suburban characteristics with household-focused shopping patterns, and the extended 10-mile radius shows even higher affluence with median household income of $113,624, indicating the center draws from both local residents and more affluent neighboring communities.

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