Bakersfield Plaza

Bakersfield Plaza is a well-established neighborhood shopping destination spanning 240,068 square feet along California Avenue in Bakersfield's thriving retail corridor. This open-air community center attracts an impressive 4 million annual visits, anchored by popular national retailers including Burlington Stores, Ross Dress for Less, and a top-performing Hobby Lobby location that ranks among the highest-visited in California. The center offers a diverse mix of shopping, dining, and entertainment options, featuring In-Shape Health Clubs, AMC Theatres, Panera Bread, and Lassens Natural Foods & Vitamins, creating a one-stop destination for the local community. Strategically positioned with high visibility from California Avenue's 36,000 daily vehicle traffic and convenient access to Route 99 with over 160,000 vehicles per day, the plaza serves a dense population of more than 102,000 residents within 3 miles. The property's strong tenant roster and excellent accessibility have established Bakersfield Plaza as a cornerstone retail hub in Kern County, meeting the everyday shopping, dining, and entertainment needs of Bakersfield's growing community.

Bakersfield Plaza serves a diverse middle-income community with a dense population of over 102,000 residents within 3 miles, expanding to a robust daytime population of 161,000 workers and visitors. The trade area features average household incomes of $83,517 within 3 miles, attracting value-conscious families and working professionals seeking convenient shopping for everyday needs. The center's tenant mix of discount retailers like Ross Dress for Less and Burlington, combined with fitness, dining, and entertainment options, appeals primarily to budget-minded shoppers aged 25-54 with household incomes between $60,000-$100,000 who prioritize value and convenience in their shopping patterns.