# Broadway Plaza

Broadway Plaza is a 217,000 square foot community center in Malden, Massachusetts, anchored by Crunch Fitness and the popular 99 Asian Market. Strategically positioned between I-93 and Route 1, the center serves over 241,000 residents with convenient access to fitness, grocery, and everyday shopping needs.


![Broadway Plaza](https://rentail.space/images/malls/ma-broadway-plaza-1.jpg)


- **Address:** 38 Broadway, Malden, MA
- **Phone:** ++1 617-232-8900
- **Website:** https://www.wsdevelopment.com/our-properties/broadway-plaza/?utm_source=rentail.space
- **Rating:** 4.2/5 (938 reviews)
- **Hours:** 10:00–21:00
- **Square Footage:** 217,000 sq ft
- **Number of Stores:** 3

## Description

Broadway Plaza is a community shopping center strategically located in Malden, Massachusetts, nestled between I-93 and Route 1, providing exceptional accessibility to the densely populated Greater Boston market. Spanning 217,000 square feet of retail space, this open-air center has become an integral part of the local community, serving over 241,000 residents within a convenient 3-mile radius. The property is anchored by Crunch Fitness, offering state-of-the-art workout facilities, and 99 Asian Market, a neighborhood grocery store that has quickly established itself as a town favorite with its diverse selection of international products. Additional tenants include Dollar Tree, providing value-oriented shopping options for everyday essentials. Managed and developed by WS Development, a leader in creating vibrant retail destinations, Broadway Plaza exemplifies the company's commitment to serving local communities with thoughtfully curated tenant mixes that meet the daily needs of residents while fostering a welcoming neighborhood atmosphere.
## Demographics

Broadway Plaza serves a densely populated urban market with over 241,000 residents within a 3-mile radius in the Greater Boston area. The trade area encompasses diverse, middle-income households typical of the Malden and surrounding communities, with a mix of young professionals, families, and established residents. Primary shoppers are value-conscious consumers seeking convenient access to fitness, grocery, and everyday essentials, with strong representation from Asian-American communities drawn to the 99 Asian Market anchor tenant.


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